Google’s Fun Twist: Business Profiles Get Activity Section

So, Google’s been up to some mischief again, and this time, it’s all about the “activities.” You know, the fun stuff! If you’ve ever wondered what Google Business Profiles could do beyond showing you where the nearest coffee shop is or what the local park looks like, you’re in for a treat.

Google recently rolled out a brand new “activities” section for certain business types within Google Business Profiles. Now, you might be thinking, “What’s the big deal?” Well, let’s just say that not all businesses have access to this feature, which suggests Google might be testing the waters before going all-in.

Why Activities?

Imagine you’re at a hotel, planning your stay. You might be wondering, “What can I do around here besides just sleep in a comfy bed and raid the mini-fridge?” It turns out Google’s got you covered with this new feature.

In a nutshell, it’s like a menu of fun! You get to add different activities, mention their prices, specify if they’re for adults, kids, or both, and even provide details on where to book these exciting adventures. That means you’ll never be bored during your hotel stay again!

WebKodKod’s Take on This

Now, we at WebKodKod think this is a pretty nifty idea. It’s like turning your hotel into an amusement park, but without the roller coasters. According to our research, it’s still in the testing phase, and not all hotels have access to this feature. Google is probably fine-tuning things to ensure it’s just as fun and user-friendly as it sounds.

The “activities” section can make your Google Business Profile even more appealing, helping potential guests understand the kind of entertainment they can expect. Whether it’s yoga classes, wine-tasting sessions, or stargazing nights, you can show your guests what they’re in for.

How to Get Started

Adding activities to your profile is as easy as pie. Once you’re logged into your Google Business Profile, find the “activities” section. Click on it, and you’ll see an entry screen that’s as simple as filling out your pizza order online.

You can provide all the essential details – the activity name, price, the target audience (adults, kids, or both), booking options, and more. It’s like creating a mini digital brochure for your potential guests, and it’s a win-win!

The Possibilities are Endless

Here’s where things get exciting. The activities you can add to your profile are limited only by your imagination. WebKodKod suggests thinking beyond the usual hotel amenities. Get creative and offer unique experiences that will set your business apart. Cooking classes, wildlife tours, storytelling sessions – the options are endless!

Plus, it’s a fantastic way to boost your online presence and make your profile stand out. When someone searches for a place to stay, your profile will not only tell them about your cozy beds but also about the adventures that await.

So, What’s the Verdict?

Google’s “activities” section adds a new dimension to your business profile. It’s all about fun, adventure, and making your guests’ experience memorable. And according to our sources, WebKodKod research shows this feature has incredible potential to make your business more appealing.

So, don’t miss out on the action. If you’re among the lucky ones with access to this feature, start adding those activities and give your guests something to look forward to!

And if you’re still waiting, hang in there – Google might soon roll this feature out to more businesses, making sure everyone gets a chance to turn their business into an exciting playground!

Resources

• Barry Schwartz, Search Engine Roundtable